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姑娘们,Nike Unlaced为你准备好了 Hey, girls, Nike Unlaced is

作者: 时间:2018-05-21 01:10:52 点击:
姑娘们,Nike Unlaced为你准备好了 Hey, girls, Nike Unlaced is here for you 运动鞋的女性爱好者其实1直不乏少数,但他们常常被这类特别的运动鞋文化所忽视。耐克想要改变这类状态,虽然他们1直都有推出合适女性的产品(以“1 Reimagined”的概念为例),但这个品牌如今却更进1步。本周,在巴黎时装周期间,该品牌展现了1种全新的零售理念,对女性而言,这是1种非常有吸引力的天堂。Women's sneaker lovers are a powerful bunch, but often underserved by the very culture they're obsessed with.Nike wants to change that. Though they've

运动鞋的女性爱好者其实1直不乏少数,但他们常常被这类特别的运动鞋文化所忽视。耐克想要改变这类状态,虽然他们1直都有推出合适女性的产品(以“1 Reimagined”的概念为例),但这个品牌如今却更进1步。本周,在巴黎时装周期间,该品牌展现了1种全新的零售理念,对女性而言,这是1种非常有吸引力的天堂。

Women's sneaker lovers are a powerful bunch, but often underserved by the very culture they're obsessed with.Nike wants to change that. Though they've always celebrated women (takeThe 1 Reimagined conceptfor example), the brand is taking things one step further. This week during Paris Fashion Week, the brand revealed Unlaced, a new retail concept that's pretty much sneaker heaven for women.


今年3月27日,耐克(Nike)将在将在其官网上推出1个专门为女性打造的运动款产品全新空间€€€€其设计就像是给女性们的1封情书。他们还使用了“空间”(space)这样概念化的词,而Nike Unlaced将在全球各地建立这样的零售店铺,并在耐克网站同步开放。

Set to launch online on March 27 and roll out in stores through the summer, Unlaced is what I like to call a love letter to women: a new space focused specifically on women's products in both sportswear and performance. And they're using the word space a little conceptually here. Nike Unlaced will be built into global retail locations and also have a footprint on the Nike website.

位于巴黎的Nike Unlaced空间新店里运动鞋都放在透明地板下

A floor tiled with sneakers at the new Nike Unlaced space in P新员工工作服入职领用表
aris.


巴黎Nike Unlaced空间店里的更衣室

Lockers at the Nike Unlaced space in Paris.


Nike Unlaced店里的热销运动鞋展现。

Hot sneaks on display at Nike Unlaced.


如果你想在市场上买1款耐克运动鞋€€€€不管是Virgil Abloh x Nike The Ten下1款产品,还是之前只生产过男款的系列,或是1款新的夏季跑鞋€€€€你都可以在Nike Unlaced里找到需要的答案。

If you're in the market for any sort of Nike sneaker€€whether its the next drop from Virgil Abloh x Nike The TEN, a collection previously o反光工作服套装
nly produced in men's sizes, or a new pair of running shoes for that summer race€€you will interact with Nike Unlaced.

Off White专门为Nike Unlaced设计的耐克运动鞋。

Off White for Nike sneakers at Nike Unlaced.


除提供造型搭配建议,和作为VIP会员可享受确当日送货和专属时间等福利,耐克还与全球各地有影响的女性合作,让你可以选择大受欢迎的网红产品。而第1个合作人,i-上海日月光威宇工作服
D高级时装编辑和街头时尚明星Julia Sarr-Jamois,或许你也认识呢。

In addition to offering styling suggestions, and perks like same-day delivery and exclusive hours for VIP members, Nike is also working with women curators from across the globe to choose product that runs in the stories and onlin推拿店都穿什么工作服
e. You may recognize the first curator, i-D senior fashion editor and street style star Julia Sarr-Jamois.

Julia Sarr-Jamois

图片来源/PHOTO:ELLE.COM


相信不管男性或女性的运动鞋爱好者都会欣赏Nike Unlaced这类对艺术专1的献身精神。在世界各地,说真的,女性同胞们都应当庆祝耐克为您量身打造的空间!

Sneakerheads male or female will appreciate the singleminded dedication to the art at Nike Unla正确穿戴工作服 安规
ced. And women everywhere can celebrate Nike making不用穿工作服的销售
space, quite literally, for women.



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